Product Design by
Human centric design informed by data
A form of Japanese aesthetics known for elegant simplicity, beautiful imperfection and effortless effectiveness.
Hi! I’m Jason, aka Mr Shibumi, a Cape Town based Product Designer.
I work on innovative products that solve real-world problems within emerging technologies like blockchain and AI. With a passion for human-centered design, I specialise in transforming complex problems and customer needs into simple, intuitive human-computer interactions that meet business needs.
Skills & industry experience:
Qual & Qaunt Research
NLP & Predictive Analytics
Product Designer & Developer
I developed a Figma plugin, for a simpler, more efficient way to extract and prepare text in a structured format for handover.
Helping disrupt the financial industry through mass market crypto adoption. Building localised payment experiences to help over 10 million customers invest in crypto.
Black Swan Data
I worked on a market research product suite that helped translate billions of unstructured social datapoints into meaningful and actionable consumer insights.
I led internal tooling where we captured structured & unstructured attitudinal data to put a pulse on company culture by measuring employee mindsets and behaviours.
UX lead & BA
I designed & helped integrate a WhatsApp chatbot for healthcare workers to book isolation and quarantine facilities during the pandemic .
I volunteered to help with early stage product strategy and ideation of Million Minds. An app to accelerate patient diagnosis of rare conditions through predictive modelling.
Developer & System Designer
I volunteered to help create a scalable site for a non-creative/technical team to manage the speed and complexities needed to run an agile startup.